Based from Echolands’ new winemaking facility in the Blue Mountains, Bicknell brings years of experience in Walla Walla hospitality and wine management to her customer-centric role
WALLA WALLA, Wash., Sept. 13, 2023 /PRNewswire-PRWeb/ — Echolands Winery has announced that Jenna Bicknell will be their Director of Hospitality overseeing all aspects of customer experience. Informed by 16 years of working in the Walla Walla hospitality and wine sector, Bicknell aims to create a curated, engaging and environmentally-focused approach for all Echolands visitors. Among her first priorities, Bicknell will develop the customer experience at the new Echolands Mill Creek winery and visitor’s center; scheduled to open to the public in 2024, the new Mill Creek facility is located at the highest elevations of the Walla Walla Valley AVA in the beautiful Blue Mountains. Bicknell will also develop online education, virtual events and engagement for Echolands’ growing national audience.
“Walla Walla has always felt like home, a place where people can work together to make a difference. What resonates with me about Echolands is their focus on the specialness of the Walla Walla Valley — not just on the wines they create, which are truly unique, but on respecting the land and honoring the history and tradition of agriculture here,” says Bicknell. “The Echolands hospitality experience emphasizes education, community and making wine approachable, as well as connecting with the land. My vision …
