Brite Payments has expanded its product coverage to bring ‘Brite Instant Payments’ to Belgium; extending its presence in the Benelux region and complementing existing coverage in the Netherlands.
With a population of over 11 million located at the intersection of Europe’s largest economies and a mature digital economy, Brite Payments explained that the Belgian market is ready for the uptake of open banking-powered instant bank payments. The instant bank payments provider has also appointed industry veteran Philippe Rousseau to take charge of growth in the region as its head of Benelux.
Merchants and businesses across a number of verticals can now offer Brite Instant Payments, which delivers improved customer UX by eliminating payment redirects. Brite’s Single Sign also makes it possible for consumers to complete payments up to 40 per cent faster, without the need to register for an account.
Brite Payments has leveraged its Brite Instant Payments Network (IPN) to bring open banking-based instant payments to the Belgian market. The proprietary network helps equip merchants and businesses with an instant payment and payout solution.
The availability of Brite Instant Payments in Belgium complements existing instant payout coverage. Brite Payments also offers full product coverage in the Netherlands, as well as Brite Instant Payouts in Luxembourg.
‘Bringing a true out-of-the-box instant payments offering to merchants’
Philippe Rousseau,head of Benelux at Brite Payments
Philippe Rousseau, the newly appointed head of Benelux at Brite Payments, discussed the developments in the region. Rousseau said: “Awareness of the benefits of instant bank payment solutions is growing amongst merchants, and we’re delighted to offer more comprehensive coverage across the Benelux region with a superior customer experience and seamless instant payments.
“It’s an exciting time to join Brite and I’m looking forward to driving our growth in this dynamic region through the rest of the year and beyond.”
Lena Hackelöer, founder and CEO of Brite Payments, also commented: “Benelux is an important region to our development and it’s fantastic to have Philippe on board to lead the charge. Extending our coverage also demonstrates the continued growth of Brite and reaffirms our commitment to bringing a true out-of-the-box instant payments offering to merchants across Europe.”
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